We make all your Cou Cou’s with the highest quality, super-soft 100% Organic Cotton — a sustainably-sourced fabric that’s also compostable, too. Good for you, good for the planet. Because everyday is worth wearing your favorites.

Currently only 2% of intimates are sustainably sourced. We founded Cou Cou to reduce the environmental impact of our intimates & everyday essentials. By focusing on quality over quantity, designing for longevity & conscious consumption, we hope to make your most disposed-of garments a little less disposable.

Bid adieu to those old multi-packs & say “bonjour” to your new, everyday intimate-essentials! We believe everyday is worth wearing your favorites.That’s why we design your Cou Cous to give you all the comfort and coverage you deserve—without compromising on cuteness.

Made by women, for women. Our mission is to reclaim the narrative of our intimates and celebrate our female, embodied experience. Everyday. We believe that, as women, we feel our most beautiful when we’re our most comfortable, and that our most-worn pieces should be our most-loved ones, too.