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Multipacks

All the frills. Soft & dreamy, our cotton-voile brief is made for everyday comfort and cuteness. Made with our super-soft 100% Organic Cotton & French Lace. 

Fabric & Care

Effortless & romantic, our dreamy Cotton-Voile collection reimagines your classic vintage favorites in super-soft & semi-sheer 100% organic cotton and French lace.

Consciously made with 100% Organic Cotton Voile.

Fabric: 100% Organic Cotton Voile

To take care and keep your Cou Cou's looking cuter, for longer, just wash your pieces on gentle, lay flat to dry & voilà! These more gentle care methods aren’t just better for your Cou Cou's, they’re better for the planet, too.

Designed in London. Made in Morocco.

Size & Fit

The Brief is considered true to size, but if in between sizes we recommend sizing down. Due to the nature of the design, The Brief naturally fits more roomy so we would not suggest sizing up. The Brief has a mid fit.

Bias-cut brief
Frilly lace trim
100% organic cotton-voile
Finished with petite baby bow

In order of appearance: Olga wears an S, Jade wears an XS in The Brief.

Size Chart
Organic Cotton

We founded Cou Cou to reduce the environmental impact of our intimates & everyday essentials. To take responsibility for the whole life cycle of your Cou Cou’s, we make all our pieces with the highest quality, super-soft 100% Organic Cotton — a sustainably-sourced fabric that’s also completely compostable. 

The most soft, breathable fabric for everyday wear & gynecologist recommended. Our organic cotton is a natural fibre, grown without any pesticides, fertilizers, gmo seeds ( or any of that stuff!)– making your Cou Cou’s not only good for the planet, they’re good for you, too.

Shipping & Returns
SHIPPING
Enjoy free Standard Shipping on orders over $150/£150/€150.

RETURNS
We accept returns that are requested within 14 days of receiving the item(s). Please note we do not accept returns on sale items.
Select a Size
Size Size chart

the brief

white | Cotton Voile
XXS
 Email me when my size is available

Looks Cute With...

The Iris Tank: Cotton Voile White

the iris tank

White | Cotton Voile

£84

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Size
The Iris Slip: Cotton Voile White

the iris slip

White | Cotton Voile

£128

Select a Size
Size

Intimate essentials for everyday. Consciously made with 100% Organic cotton.

100% ORGANIC COTTON

We make all your Cou Cou’s with the highest quality, super-soft 100% Organic Cotton — a sustainably-sourced fabric that’s also compostable, too. Good for you, good for the planet. Because everyday is worth wearing your favorites.

CONSCIOUSLY MADE

Currently only 2% of intimates are sustainably sourced. We founded Cou Cou to reduce the environmental impact of our intimates & everyday essentials. By focusing on quality over quantity, designing for longevity & conscious consumption, we hope to make your most disposed-of garments a little less disposable.

YOUR NEW FAVORITES

Bid adieu to those old multi-packs & say “bonjour” to your new, everyday intimate-essentials! We believe everyday is worth wearing your favorites.That’s why we design your Cou Cous to give you all the comfort and coverage you deserve—without compromising on cuteness.

FOR YOU, NOT THEM

Made by women, for women. Our mission is to reclaim the narrative of our intimates and celebrate our female, embodied experience. Everyday. We believe that, as women, we feel our most beautiful when we’re our most comfortable, and that our most-worn pieces should be our most-loved ones, too.